Your e-commerce store's 24/7 conversion analyst

The #1 thing costing you sales. In your inbox.

TraceLog watches your store 24/7 — every leak and every missed opportunity, ranked by €/week. It emails you the top fix, then proves what it recovered. The full picture is one screen away; the #1 lands in your inbox.

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TraceLog · conversion analyst

Weekly email

The #1 thing costing you sales this week

High priority

Checkout payment form failure on iOS Safari

Detected 2 hours ago — affects 12% of mobile sessions

€2.8k/wk

Likely cause

Safari 17 validation

Next action

Verify on /checkout

Revenue at risk: €2,840Open TraceLog

Illustrative example — your weekly email is built from your store's own sessions and revenue.

How it works

It comes to you. You never go looking.

The one fix costing you the most lands in your inbox every week — with exactly what to change and where. The Desk, Copilot and Fix Log are there when you want to dig in; you (or your dev) make the change.

  1. 01
    Push primary

    A weekly email

    Every week — or the moment something breaks — it emails you one problem: the #1 by € impact, with the fix. We call it the Memo.

  2. 02
    The full picture

    The Desk

    One screen that ranks everything costing you money, honestly — each card with a quantified impact and exactly what to fix and where.

  3. 03
    Ask anything

    Copilot

    Natural-language answers about your real data, checked against your metrics before you see them.

  4. 04
    The proof

    The Fix Log

    What you fixed, what it recovered, and how often fixes stick — measured, not guessed.

The #1 fix reaches every plan — including free.
Example

Active issues — ranked by revenue impact

7 days
30 days
Checkout payment failure — iOS Safari
€2,840/wk

Cause

Safari 17.4

iOS — Mobile

Page

/checkout/payment

Step 3 of 4

Verify on Safari 17 — Mobile device or simulator

Cart page slowdown (>3s)
€1,200/wk
Search 404 on filtered collections
€340/wk
Total estimated weekly impact€4,380
Automatic Detection

Detection that finds what's costing you conversions.

Every issue is ranked by estimated revenue impact, comes with a likely cause, and tells your team where to verify the fix. Checkout errors, conversion drops, performance issues, traffic anomalies, tracking gaps — detected before your next weekly report.

  • Revenue impact estimated from affected sessions — prioritize by money, not volume
  • Browser, device, and page-level cause breakdown per issue
  • Suggested fix with the specific path and component to investigate

How we get the €: affected sessions × your store's average order value. Haven't mapped revenue yet? You get the drop-off % instead — never a made-up number.

Fix Log

Proof the fix worked.

Every resolved issue is measured with a controlled before/after — what you fixed, what it recovered, and how often fixes stick.

Recovered revenue

€4.3k/wk

+€310

Fix success rate

80%

+8%

Issues resolved

10

+3
Example

Fix Log — resolved and measured

Checkout payment failure — iOS Safari
€2,840/wk recovered
Fixed 14 days ago2.1% checkout conversion3.0%
Cart page slowdown (>3s)
€1,150/wk recovered
Fixed 30 days ago3.4s load1.8s
Search 404 on filtered collections
€310/wk recovered
Fixed 6 weeks ago412 errors/wk0

8 of 10 fixes held after 30 days

Illustrative example — your Fix Log is built from your store's own resolved issues.

  • Recovered €/week per fix
  • Fix-success rate shows how often fixes hold over time
  • Resolved issues stay on the record — proof the analyst paid for itself
AI Copilot

Ask anything. Every answer is verified.

Plain-English questions over your real sessions, conversions, and traffic — every answer checked against your metrics before you see it, or an honest "I can't verify that yet." The detection underneath runs on fixed rules — the AI never invents a problem, it only ranks and explains them.

Example
Ask about your store...

Why did mobile conversion drop this week?

Mobile conversion fell 18% — a payment form validation error on iOS Safari 17 is affecting 12% of mobile checkout sessions.

Est. impact: €2,840/wk3 metrics verified
  • Ask straight from any issue — it already has the context
  • No SQL, no custom reports — plain English in, verified answer out
  • Grounded in your data only — never industry averages or generic guesses
How it compares

Continuous conversion analysis. Without the agency retainer.

CRO agencies run periodic audits for €3,000–10,000/month. TraceLog automates the analysis function — detection, quantification, recommendations — continuously, on your real data, from €0/month.

Typical CRO Agency

€3,000–10,000/mo

  • Monthly or quarterly audit cycle
  • Manual analysis and scheduled reports
  • Recommendations based on industry best practices
  • Questions answered via email or scheduled calls

TraceLog

€29–199/mo

  • 24/7 automated monitoring
  • Automated detection, AI validation and alerting on your data
  • Recommendations based on your actual data
  • Ask the Copilot, answer in seconds

Agencies win on implementation help. TraceLog replaces the analysis function, not the execution.

Pricing

Pricing — start free, scale as you grow.

Start free, get the Pro experience for 14 days, then choose the plan that matches your traffic.

Taxes and VAT are added at checkout where applicable. Buying a paid plan during the trial schedules billing for the trial end.

Free plan or 14-day Pro trial — no card needed
Paid plans from €29/mo

Works best once your store is doing 5,000+ sessions/month — and we'll tell you honestly if you're not there yet. Setup: guided on Shopify (no theme code), or one script tag on a custom stack.

Validate

Free

Validate TraceLog on one store.

€0
  • Up to 50k events/mo (page views, clicks and checkout steps all count)
  • 30-day analytics history
  • 10 AI queries/mo
  • 1 report/mo
  • 1 project
  • Issue detection + AI recommendations
Start Free
Most Popular
Grow

Growth

Ongoing monitoring for a growing store.

€29/mo
  • Up to 300k events/mo
  • 180-day analytics history
  • 50 AI queries/mo
  • Proactive anomaly alerts
  • 5 reports/mo
  • 3 projects
  • 2 team members
Start Free

Includes a 14-day Pro trial — no card required.

Operate

Pro

More capacity for higher-traffic teams.

€79/mo
  • Up to 1M events/mo
  • 365-day analytics history
  • 200 AI queries/mo
  • 30 reports/mo
  • 10 projects
  • 5 team members
  • Funnels
Start Free

Growth and Pro are billed monthly in EUR. The 14-day Pro trial starts once your first real data arrives and your email is verified.

Need higher limits or more projects? The Business plan (€199/mo) and Enterprise are sales-assisted. Contact us.

FAQ

Questions before you try it

The short version of the objections teams usually clear before opening the demo or starting free.

The #1 thing costing you sales. In your inbox.

The most expensive leak in your store, emailed to you every week — quantified in €/week, with the fix. Free plan, 5-minute setup, no credit card.

Start Free