Analytics gives you totals and averages. Averages hide causes. TraceLog names the cause, shows the evidence behind it, and ranks it by what it costs you.
Free plan · no credit card · 5-minute setup
Checkout · detected 2 hours ago
ExampleThe payment step fails on iOS Safari 17
€2,840 / week
Based on 1,240 checkout sessions this week. High confidence — the drop is isolated to a single browser version.
What to change
Card validation rejects valid input on Safari 17. Reproduce it on /checkout from an iPhone, then patch the validation rule.
Works with what your store already runs
Not a dashboard you have to remember to open. Here is what happens, in order.
Day 1
30+ detectors start on day one and rank your leaks by what they cost.
The second row carries no figure: until the store sends its purchase value, the money is withheld rather than invented.
One store's week · 4 findings
ExampleShipping cost appears for the first time at the address step
€1,940 / week
Based on 2,180 sessions that reached the address step. High confidence.
Add to cart fails silently when a size variant is out of stock
Not shown
Revenue impact: not shown — purchase value not sent yet. 88 sessions affected.
Facebook traffic converts 3.2× worse than organic
€1,180 / week
Based on 4,600 Facebook sessions over 14 days. High confidence.
Category pages take 4.1s to load on mobile
€610 / week
Based on 9,400 mobile page views. Moderate confidence — measured on 62% of those sessions.
Your first finding
Every week, the top finding lands in your inbox with the evidence and the fix beside it.
TraceLog · your conversion analyst
ExampleThe #1 thing costing you sales this week
The discount code field rejects valid codes
€1,120 / week
Based on 640 checkout sessions that entered a code. High confidence.
When something critical breaks
It does not wait for the weekly report.
TraceLog · alert
ExamplePayment fails on iOS Safari 17
€2,840 / week
Across 1,240 checkout sessions this week. High confidence.
Sent 4 minutes after the evidence was strong enough.
Week 3
You apply the fix; a controlled before/after proves what it recovered.
Recovered · fix log
ExampleShipping cost moved to the first step
Measured for 21 days since the fix, across 2,180 weekly sessions. Still holding.
It works better above 5,000 sessions a month. If you are not there yet, we say so.
Start free. Paid plans start at €29/mo and are priced on your traffic, not on how much you use the analyst.
Validate TraceLog on one store.
Ongoing monitoring for a growing store.
Includes a 14-day Pro trial — no card required. It starts once your first real data arrives and your email is verified.
More capacity for higher-traffic teams.
Growth and Pro are billed monthly in EUR; taxes and VAT are added at checkout where applicable.
Need higher limits or more projects? The Business plan (€199/mo) and Enterprise start with a conversation with us. Contact us.
A CRO agency
€3,000–10,000/month
Runs a periodic audit.
TraceLog
from €0/month
Analyzes continuously, on your own data.
Agencies still win on implementation. TraceLog replaces the analysis function, not the execution.
Short answers to what store owners ask before starting free or opening the demo.
Install in five minutes. The first findings arrive on day one, each with the evidence behind it — and the money attached wherever it can be verified.
For e-commerce stores — Shopify, WooCommerce, or a custom checkout.
